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News 2020-07-08T23:35:08Z
Shepard Smith

Former Fox News anchor Shep Smith will host weeknight CNBC newscast

Trump supporters favor Fox, while MSNBC and CNN are popular with his opponents. In CNBC, Smith found a clean slate without a political viewpoint.
Media 2020-07-08T21:32:04Z
extraction netflix

The 13 most popular movies on Netflix so far this year — and what critics thought of them

"Extraction," "365 Days," and "Angel Has Fallen" are some of the most popular movies on Netflix so far this year.
Premium Advertising 2020-07-08T20:28:00Z
YT Exec 1200X900

Meet the 33 insiders who wield the most power at YouTube

YouTube is the world's biggest online video company, and it's making a bigger push into TV and streaming.
Premium Advertising 2020-07-08T20:20:49Z

Ad holding company giant Havas laid off about 200 people as clients slash spending

The cuts came as clients have slashed spending due to a weaker-than-expected recovery from the coronavirus pandemic.
Insider Intelligence 2020-07-08T19:15:00Z

Sharp declines across UK traditional media will cut its total ad spend by 7.5% this year

The depth and impact of the global recession, along with the sharp economic downturn in the UK, signal a long and challenging road to recovery.
Insider Intelligence 2020-07-08T18:17:00Z

eMarketer cuts Alibaba's 2020 ad forecast as search struggles amid the coronavirus pandemic

Alibaba will remain the No. 1 advertiser, but with lowered expectations, as Tencent displaces Baidu and becomes the No. 2 publisher.
Premium Advertising 2020-07-08T14:30:00Z

Revenue for Google's Waze fell by 60% as a fallout of the coronavirus. Here's the pitch deck it is using to woo advertisers back.

As cities begin reopening, Waze is pitching its effectiveness and its latest ad format.
Tech 2020-07-08T14:05:00Z

PITCH-DECK LIBRARY: The pitch decks that helped hot startups raise millions

The best pitch decks weave data, vision, and storytelling in a captivating presentation. Here are the decks that startups have used to get funded.
Premium Media 2020-07-08T14:03:00Z

Inside Peacock's strategy to entice streaming viewers and cord-cutters with 7,500 hours of free TV and 40 linear channels

NBCUniversal's Peacock lands nationally on July 15, with a free tier and two subscription offerings.
Media 2020-07-08T13:30:45Z

The most anticipated new TV shows premiering in July

The new shows people can't wait for this month include Netflix's "Cursed" and "Brave New World," from the upcoming streamer, Peacock.
Premium Media 2020-07-08T13:15:00Z

Finance startups are launching new products designed for influencers including an app that lets YouTubers get paid early

Fintech companies are raising funds and launching financial products for YouTube, TikTok, and Instagram creators.
Media 2020-07-08T13:10:00Z

TikTok launches self serve ad products amid security concerns

TikTok released new self-serve ad tools today, but global security scrutiny could threaten the app's attractiveness for marketers.
Media 2020-07-08T13:01:00Z

These are 10 of the most impactful slides from Netflix's groundbreaking culture deck

BI Prime offers a look at 10 of the most impactful slides from the Netflix culture deck that break down its management and cultural philosophy.
Premium Media 2020-07-08T12:32:00Z

Influencers on YouTube, Instagram, and TikTok now have their own trade association. Its founder explains the industry changes she's pushing for.

The American Influencer Council is the first trade association for influencers and digital content creators and launched formally on June 30.
Media 2020-07-08T11:03:00Z

The Brand Investment in Esports Report

Business Insider Intelligence details the explosive growth of Sports, and breaks down the different channels brands can take to reach esports fans.
Media 2020-07-08T10:01:00Z

THE AVOD ECOSYSTEM: As cord-cutting shifts the revenue model of media companies, the ad-supported streaming space is poised to take off — here are the key players brands need to know, and how to work with them

This report examines the expanding range of ad-supported OTT services in the US, including both free and paid services; and how both consumers and advertisers are approaching them as contenders for their time and money.
Tech 2020-07-08T00:13:05Z

Civil-rights groups are calling their meeting with Facebook execs a 'disappointment' and say the company isn't ready to address the platform's 'vitriolic hate'

The groups said the Facebook executives Mark Zuckerberg, Sheryl Sandberg, and Chris Cox "showed up to the meeting expecting an A for attendance."
Premium Media 2020-07-08T00:04:00Z

How much money a YouTuber with 1 million subscribers earns, according to 5 creators

Five creators with about 1 million YouTube subscribers spoke about financial topics, like how much they earned per view and what they made per month.
Advertising 2020-07-07T21:24:04Z

Direct-to-consumer companies are sticking with Facebook

In this week's Advertising & Media Insider newsletter, we look at who's sitting out the Facebook boycott, Peacock's shifting strategy, and more.
Premium Advertising 2020-07-07T21:07:00Z

The 25 most innovative CMOs in the world in 2020

These savvy marketers are guiding their companies through seismic shifts in advertising and helping them weather the coronavirus pandemic.
Tech 2020-07-07T19:56:00Z

Trump has officially declared war on Twitter and Facebook. Here's the latest on the executive order targeting social media and the reaction at internet companies.

Trump's executive order represents a direct challenge to social media companies like Twitter and Facebook, but legal experts say it faces steep hurdles.
Advertising 2020-07-07T19:30:44Z

TheSkimm, Bustle Digital Group, and Maven are among the media companies that were approved for federal PPP loans

TheSkimm was approved for a $2 million to $5 million loan to sustain 121 jobs, per the SBA.
Premium Advertising 2020-07-07T18:57:00Z

Meet 18 firms solving companies' giant problems selling and advertising on Amazon

Business Insider identified firms that are helping marketers run ad campaigns and set e-commerce strategies and logistics for sellers.
Premium Advertising 2020-07-07T18:46:00Z

Meet the 31 executives leading Omnicom, the world's most valuable advertising network, during a global pandemic and recession

Omnicom Group includes more than 200 agencies in 100 countries. Its performance has surpassed rivals like WPP and Publicis in recent years.
Premium Advertising 2020-07-07T17:00:00Z

Gary Vaynerchuk is charging up to $250,000 to help companies shake up their e-commerce operations. Here's the pitch deck.

Vaynerchuk said a lot of startups, fueled by venture funding, chased the wrong metrics and are in danger of hitting a growth wall.
Premium Advertising 2020-07-07T16:46:00Z

Verishop is diving into social commerce with shoppable videos, but experts say it will face tough competition from Instagram, Snap, and Pinterest

Verishop is taking a page out of popular e-commerce outlets in China including Alibaba, JD.com, and Pinduoduo.
Insider Intelligence 2020-07-07T15:03:00Z

The Top 5 Trends in Digital Media 2020

Learn how the maturation of social commerce, shifts in publisher revenue streams, and rise of connected TV will shake up the digital media industry.
Media 2020-07-07T10:00:00Z

4 ways COVID-19 could impact digital media and marketing

This FREE report gives insight to how disruptions from the coronavirus will ripple throughout the business world, including the digital media space.
Media 2020-07-07T05:00:00Z

THE ESPORTS ECOSYSTEM: The key players and trends driving the red-hot, fast-growing esports space that's on track to surpass $1.5 billion by 2023

Business Insider Intelligence provides a comprehensive breakdown of the key players involved in the fast-growing esports space.
Media 2020-07-06T18:00:00Z

THE SPORTS STREAMING ECOSYSTEM: How sports are going over-the-top and eroding the last bastion of pay-TV

This report examines how the OTT sports landscape is expanding and fragmenting, and how the fan experience is evolving on digital services.
Media 2020-07-06T17:41:00Z

20 TV shows Netflix canceled even though critics loved them

Netflix has canceled plenty of critically acclaimed TV shows, including "Dead to Me," "Ozark," and "The Kominsky Method."
Premium Media 2020-07-06T17:30:53Z

Disney Plus got a huge boost in app downloads from the 'Hamilton' movie

Data suggest that the "Hamilton" movie, which was originally set to hit theaters next year, was a major hit for Disney Plus over the weekend.
Media 2020-07-06T15:33:00Z

The 10 highest-grossing summer blockbuster movies of all time at the US box office

Steven Spielberg and "Star Wars" have dominated the summer movie season for decades, from "A New Hope" to "Jurassic Park."
Premium Media 2020-07-06T14:44:00Z

A veteran talent agent says TikTok is the next frontier for gamer houses and esports teams — and she's betting her career on it

The veteran gaming and esports agent Amber Howard recently took the helm as TalentX Gaming's head of talent. Here's how she plans to grow the agency.
Premium Advertising 2020-07-06T13:09:16Z

Prominent DTC brands including Casper, Glossier, Harry's, and Smile Direct Club are continuing to pump money into Facebook and Instagram despite the ad boycott

DTC brands depend on Facebook's advertising platform to not only market but sell their goods and services.
Premium Media 2020-07-06T12:11:00Z

TikTok influencers are getting paid thousands of dollars to promote songs, as the app becomes a major force in the music industry

TikTok creators, talent managers, and music marketers shared how much influencers earn by promoting songs in videos on the app.
Media 2020-07-05T23:01:00Z

INFLUENCER MARKETING 2020: Why brands can't get enough of an $8 billion ecosystem driven by Kardashians, moms, and tweens

Business Insider Intelligence explores how influencer marketing is maturing, and how brands can effectively navigate a changing and expanding market.
Tech 2020-07-05T14:18:11Z

How much Apple, Tesla, Amazon, and 10 other tech giants pay their workers, from engineers to salespeople

If you're applying for a certain job, how much should you ask for? Find out with our interactive tool breaking down salary data at 13 tech giants.
Premium Advertising 2020-07-05T13:22:00Z

Snap's reputation as a safe haven for advertisers is paying off as companies boycott Facebook, but some ad buyers think they'll crawl back eventually

It's been on an ad sales and user growth tear, leading its stock price to the highest level since its 2017 IPO.
Media 2020-07-05T13:00:00Z

THE SVOD SHAKEOUT REPORT: A massive media shakeout is on the horizon — here are the key trends, players, and how we think it will play out

This report predicts how major services will fare in the streaming wars, including Apple TV+, Disney+, HBO Max, Netflix, Amazon Prime Video, and Hulu.
Media 2020-07-05T11:00:00Z

Get a sneak peek into the most trusted social media platforms of 2019

Get a peek into our Digital Trust Rankings by downloading a FREE preview of our 2019 Digital Trust Enterprise Edge Report!
Media 2020-07-04T22:03:00Z

THE ESPORTS ECOSYSTEM: The key players and trends driving the red-hot, fast-growing esports space that's on track to surpass $1.5 billion by 2023

Business Insider Intelligence provides a comprehensive breakdown of the key players involved in the fast-growing esports space.
Media 2020-07-04T12:45:00Z

The top 9 shows on streaming services like Netflix, Disney Plus, and HBO Max this week

The most in-demand streaming originals this week include Netflix's "Dark" and DC Universe's "Harley Quinn."
Media 2020-07-03T21:03:00Z

Get a sneak peek into the most trusted social media platforms of 2019

Get a peek into our Digital Trust Rankings by downloading a FREE preview of our 2019 Digital Trust Enterprise Edge Report!
Media 2020-07-03T14:01:00Z

Connected TV Trends 2020 Roundup

Advertiser investment in connected TV is ramping up quickly as more inventory becomes available, with YouTube, Hulu and Roku dominating the landscape.
Executive Lifestyle 2020-07-03T13:11:00Z

Lin-Manuel Miranda has made millions off 'Hamilton' in its 5-year run. Here's how the composer makes and spends his fortune, from luxury Manhattan real estate to philanthropic work in Puerto Rico.

Lin-Manuel Miranda makes $105,000 every week on "Hamilton" royalties alone, and that doesn't include the $75 million Disney paid to stream the film.
Media 2020-07-03T11:30:00Z

The top 9 movies on Netflix this week, from 'Athlete A' to 'Eurovision Song Contest'

The most popular movies on Netflix this week also include "Feel the Beat," "365 Days," and "The Nut Job."
Media 2020-07-03T06:04:00Z

THE SVOD SHAKEOUT REPORT: A massive media shakeout is on the horizon — here are the key trends, players, and how we think it will play out

This report predicts how major services will fare in the streaming wars, including Apple TV+, Disney+, HBO Max, Netflix, Amazon Prime Video, and Hulu.
Media 2020-07-02T23:02:00Z

THE CONTENT MODERATION REPORT: Social platforms are facing a massive content crisis — here's why we think regulation is coming and what it will look like

This report analyzes a pressing issue currently facing social platforms — content moderation — and lays out how we expect the debate to evolve.
Media 2020-07-02T20:03:00Z

The Stories Slide Deck: How Stories stack up across social platforms

Business Insider Intelligence has compiled a slide deck that looks into how Stories work on Instagram and Snapchat, and how brands and publishers should be using the Stories feature to reach their audiences.
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